Plans and prices
From a starter site to a full organic marketing desk
Five plans, each adding more writing, more site changes, and wider citation reach, the way a marketing agency scales its retainers. Page counts are a starting size, not a ceiling. Whether your site is 10, 20, 30, 40, or 70 pages, one plan fits it.
Every plan includes a custom build (a new site or a rebuild), hosting, Cloudflare CDN and SSL, site care with MOG, monthly accessibility reviews with Vigil, monthly search reviews with Catori, and the client portal for the audit trail, blog publishing, and portfolio work.
- Rebuilding the site you already have is included.
- Starting with no site at all is still a custom build. It may cost more, because there is more to plan together, and we quote that up front.
Want paid search too? Add Paid Ads to any plan for $99.99 a month, month to month. See what it covers.
The five plans
Starter site
Forged Lite
$59.99/month
24-month commitment
A focused site with one post a month.
- ✓DraftDash: 1 post a month
- ✓1 change order a month
- ✗No directory citations
- ✗Ethel not included
- ✓5 extra change orders each service year
- ✓Starts at 10 pages, not a lifetime cap
Steady content
Forged Basic
$99.99/month
24-month commitment
Steady writing, AI lead capture, and your first citation networks.
- ✓DraftDash: 4 to 5 posts a month
- ✓3 change orders a month
- ✓BrightLocal to Data Axle and Foursquare
- ✓Ethel Basic: AI-powered forms
- ✓5 extra change orders each service year
- ✓Starts at 20 pages, not a lifetime cap
Organic rhythm
Forged Standard
$149.99/month
18-month commitment
A real organic rhythm, around ten posts a month.
- ✓DraftDash: about 10 posts a month
- ✓5 change orders a month
- ✓BrightLocal to Data Axle, Foursquare, Neustar Localeze, and Yellow Pages
- ✓Ethel Basic: AI-powered forms
- ✓5 extra change orders each service year
- ✓Starts at 30 pages, not a lifetime cap
Marketing desk
Forged Professional
$224.99/month
12-month commitment
Pair it with Paid Ads and it covers what a full SEO and ads agency would.
- ✓DraftDash: about 20 to 22 posts a month
- ✓7 change orders a month
- ✓BrightLocal to all major aggregators
- ✓Ethel Standard: multilingual support and analytics
- ✓5 extra change orders each service year
- ✓Starts at 40 pages, not a lifetime cap
Full replacement
Forged Ultimate
$299.99/month
12-month commitment
A post every day and our biggest change-order allowance.
- ✓DraftDash: daily, about 28 to 31 posts a month
- ✓10 change orders a month
- ✓BrightLocal to all aggregators, plus 50 extra directories
- ✓Ethel Professional: adaptive knowledge retrieval and voice
- ✓5 extra change orders each service year
- ✓Starts at 70 pages, not a lifetime cap
Before you choose
- Picking a plan states a preference. It is not a purchase.
- The commitment covers the build.
- No monthly billing until your site is live.
- Your monthly price is locked for the whole term.
- The license during the term, and what you keep after it, are further down.
Page count
Plans cover a starting build of 10, 20, 30, 40, or 70 pages. That is where the site starts, not a lifetime cap.
Bigger than 70 pages, or past your plan's count later on? Each extra page is a change order or $10, one time.
Directory citations
BrightLocal sends your name, address, phone, and more to the networks your plan names, so those listings match.
Networks, submissions, and costs
Data Axle, Foursquare, Neustar Localeze, and Yellow Pages are aggregators. They pass your details on to many directories, maps, and assistants, which is why plans include them. BrightLocal's own page lists each network and its cost.
A plan with BrightLocal gets one submission. Resubmitting, including to fix a problem with the first run, is a new purchase unless the mistake was ours, and we confirm the cost first. Lite does not include citations.
Compare every plan side by sideBlog volume, lead capture, citations, and ongoing care. On a phone, swipe sideways inside the table.
| What you get | Lite | Basic | Standard | Professional Recommended | Ultimate |
|---|---|---|---|---|---|
| Price and commitment | $59.99/mo, 24 months | $99.99/mo, 24 months | $149.99/mo, 18 months | $224.99/mo, 12 months | $299.99/mo, 12 months |
| Starting pages | 10 | 20 | 30 | 40 | 70 |
| Change orders a month | 1 | 3 | 5 | 7 | 10 |
| Extra orders each year | 5 | 5 | 5 | 5 | 5 |
| DraftDash posts | 1 a month | 4 to 5 a month | About 10 a month | About 20 to 22 a month | Daily, about 28 to 31 a month |
| Ethel lead capture | Not included | Basic: AI-powered forms | Basic: AI-powered forms | Standard: multilingual support and analytics | Professional: adaptive knowledge retrieval and voice |
| BrightLocal citations | Not included | Data Axle and Foursquare | Data Axle, Foursquare, Neustar Localeze, and Yellow Pages | All major aggregators | All aggregators, plus 50 extra directories |
| Custom build, hosting, CDN, SSL, backups | Included | Included | Included | Included | Included |
| MOG site care | Included | Included | Included | Included | Included |
| Monthly Vigil and Catori reviews | Included | Included | Included | Included | Included |
| Client portal: audit trail, blog editor | Included | Included | Included | Included | Included |
| Paid Ads add-on | $99.99/mo on any plan, month to month | ||||
Cloudflare and the other services bundled into a plan stay on their standard tiers, which cover a typical small or midsize business. If your usage needs a paid upgrade, we discuss the cost before it is incurred. Stores need a separately scoped build. These are IDFS AI LLC prices and allowances. WordPress and e-commerce builds go through our partner, Idea Forge Studios LLC. Future products such as Thea are not sold on any plan yet.
Add-on, month to month
Paid ads on any plan
Google, Bing, and ChatGPT ads
$99.99 a monthOne flat fee to set up and manage all three. No waiting on a monthly report: your portal shows spend, leads, and cost per lead side by side, refreshed daily, and names the cheapest platform per lead once each has enough leads for a fair comparison.
Month to month with no term. Start in any month and stop at the end of any billing month. A 30-minute call each month decides where the budget goes next.
You pay the ad spend directly to each platform, in accounts opened in your name. They stay yours.
No plan or add-on promises rankings, a number of leads, or a return on ad spend. We promise the work, done every month, and your portal keeps the record. Social media management is not part of Forged.
A clear agreement, with a clear exit
The next move is always yours
What's always yours
Your photos, copy, logos, and trademarks. Your domain, content, and data, from day one. We connect to your domain. We never take it. The agreement lets us use your materials, branding included, to build the site and make its images, with AI tools where the work needs them.
During the term
While the build is being paid off through the plan, the hosted site and the marketing stay with us, licensed to you. That license is what protects the build.
When the term ends
You keep the website and the data it collected, as an export you can move anywhere: HTML, templates, design assets, media, and deployment notes. No export fee. The running AI systems, SaaS tools, and frameworks stay with us.
Why there's a term
Design and marketing are real work, paid monthly instead of up front. The build, the AI tokens, and the cost of both sit inside the monthly plan.
Month to month, or cancel
After the term, the plan continues month to month at the same price until you say otherwise. Cancel any time with thirty days' notice, by email or through the portal.
What's still owed
We confirm anything still due under your term or a buyout. The math is written in the agreement you review before signing, not saved for a later conversation.
Not sure which plan fits?
Start with the free first draft
See your new site before you pick a plan. We'll walk you through the plans once you've seen it.
Sending the form doesn't book an appointment, accept a contract, or authorize a charge. We'll reach out to set up the next step. Want to send a detailed brief instead? Use the full form.
Prefer the phone? 980-322-4500
Where should we send your draft?
Three fields. A person replies within one business day.